How Integrating AI Into Our Ad Strategy Helped Us Triple Our Sales
Learn how this e-commerce beauty founder is using Meta’s Advantage+ shopping campaigns to find new audiences and improve…
May 2024
Affiliate Marketing 101: How to Get Started As a Creator
Everything you need to know about how affiliate marketing works, how to join an affiliate program as an…
TikTok Notes: Everything We Know About the New Photo App (+ Screenshots)
TikTok Notes is coming — and the new text and photo-sharing app is not just an Instagram clone.…
6 Ideas for Celebrating Earth Day in 2024
Earth Day is one of the (many) days when businesses can create or reaffirm a commitment to practicing…
A Beginner’s Guide to Social Media for Solopreneurs
In this article, get answers to questions about social media for solopreneurs. It’s always hard to give up…
How to Create Your Own Influencer Media Kit (+ Examples from Creators)
Whether you’re a full-time content creator, micro-influencer, nano-influencer, or just getting started, here’s how to create your own…
Organic vs Paid Social Media: The Ideal Hybrid Strategy
In this article, we’ll explore the unique characteristics of organic and paid social media, how they complement each…
TikTok ‘Ban’ Bill Signed into Law: What It Means for Buffer and How Creators & Marketers Can Prepare
TikTok’s parent company must divest the app or face a ban in the U.S. Here’s everything we know,…
How I’ve Run Postcard Campaigns for E-Commerce Brands That Get Over 20x Return on Ad Spend
Sending ads by mail may seem like a thing of the past, but this marketer thinks it’s a…
Social Media SEO in 2024: How to Get Discovered on Social Media (And Beyond)
In this article, I’ll explain what SEO is for social media, why you should care about it, and…
