Organic vs Paid Social Media: The Ideal Hybrid Strategy
In this article, we’ll explore the unique characteristics of organic and paid social media, how they complement each…
May 2024
TikTok ‘Ban’ Bill Signed into Law: What It Means for Buffer and How Creators & Marketers Can Prepare
TikTok’s parent company must divest the app or face a ban in the U.S. Here’s everything we know,…
How I’ve Run Postcard Campaigns for E-Commerce Brands That Get Over 20x Return on Ad Spend
Sending ads by mail may seem like a thing of the past, but this marketer thinks it’s a…
Social Media SEO in 2024: How to Get Discovered on Social Media (And Beyond)
In this article, I’ll explain what SEO is for social media, why you should care about it, and…
7 of the Best AI Image Generators for Creators and Marketers + Example Images
Tried and tested: These AI image generators consistently delivered the best results. Here’s a look at how they…
How I Use AI to Support My Work As a Business Owner With ADHD
The specific practices and prompts I use with ChatGPT to support my ADHD. Any business owner, whether neurodivergent…
Scheduling Facebook Group Posts With Buffer
Buffer will continue to support publishing to Facebook Groups using mobile notifications. Here’s how it works. As a…
What You Need to Know About TikTok Carousels
In this article, we’ll cover TikTok carousels – what they are, what they look like, and why you…
How to Monetize Your Video Content: A Guide for Aspiring Creators
Want to become a video content creator and make money from your content? Here are 6 practical methods…
How to Create an Instagram Post Using AI — Ideas, Photos, Reels + Captions
A step-by-step guide to using AI to help you create Instagram posts, including photos, captions, and videos. Here…
